{"id":1192,"date":"2024-11-11T13:12:26","date_gmt":"2024-11-11T06:12:26","guid":{"rendered":"https:\/\/egany.com\/ecommerce-cro\/?p=1192"},"modified":"2024-12-02T11:47:55","modified_gmt":"2024-12-02T04:47:55","slug":"toi-uu-chuyen-doi-tung-giai-doan-tren-e-commerce-website","status":"publish","type":"post","link":"https:\/\/egany.com\/ecommerce-cro\/toi-uu-chuyen-doi-tung-giai-doan-tren-e-commerce-website\/","title":{"rendered":"T\u1ed1i \u01afu Chuy\u1ec3n \u0110\u1ed5i T\u1eebng Giai \u0110o\u1ea1n Tr\u00ean E-commerce Website"},"content":{"rendered":"<p>Trong qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c v\u1edbi nhi\u1ec1u anh ch\u1ecb doanh nghi\u1ec7p, m\u00ecnh lu\u00f4n th\u1ea5y m\u1ecdi ng\u01b0\u1eddi ch\u1ec9 b\u00e0n v\u1ec1 traffic, traffic v\u00e0 trafic.. \u0111\u1ec3 gia t\u0103ng doanh s\u1ed1. \u0110i\u1ec1u n\u00e0y kh\u00f4ng sai, nh\u01b0ng n\u1ebfu n\u00f3i c\u00f4ng vi\u1ec7c T\u1ed1i \u01afu H\u00f3a T\u1ef7 L\u1ec7 Chuy\u1ec3n \u0110\u1ed5i (CRO) ch\u1ec9 c\u00f3 t\u1eeb Traffic &gt; Purchase th\u00ec l\u00fac v\u00e0o l\u00e0m m\u1ecdi ng\u01b0\u1eddi s\u1ebd l\u1ea1c l\u1ed1i kh\u00f4ng bi\u1ebft l\u00e0m t\u1eeb \u0111\u00e2u.<\/p>\n<div style=\"display: flex; align-items: center; flex-direction: row; background-color: #f3f7fe; padding: 20px; border-radius: 8px;\">\n<div style=\"margin-right: 20px;\"><img decoding=\"async\" style=\"max-width: 160px; height: auto;\" src=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/12\/thumb_callout_block.jpg\" alt=\"Calm your nerves\" \/><\/div>\n<div>\n<p style=\"font-size: 16px; font-weight: 600; margin-top: 0; margin-bottom: 16px;\">T\u00ecm hi\u1ec3u b\u1ed9 gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u chuy\u1ec3n \u0111\u1ed5i website t\u1ea1i \u0111\u00e2y<\/p>\n<div style=\"font-size: 16px; display: inline-block;\"><a style=\"display: inline-block; background-color: #59ab59; color: #fff; padding: 8px 40px; border-radius: 99px; cursor: pointer; text-decoration: none; font-weight: 600; box-shadow: 0 4px #3E7E3E; transition: all 0.2s ease-in-out;\" href=\"https:\/\/egany.com\/cro-solutions\/?utm_source=blog&amp;utm_campaign=cro_p2&amp;utm_content=seriescro\">T\u00ccM HI\u1ec2U NGAY<\/a><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>M\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ea5y m\u1ec7t m\u1ecfi b\u1eaft ch\u01b0\u1edbc 1001 tips\/tricks v\u1ec1 Ecommerce UX\/UI tr\u00ean m\u1ea1ng kh\u00f4ng? L\u00fac th\u00ec hi\u1ec7u qu\u1ea3, l\u00fac th\u00ec kh\u00f4ng. Nh\u01b0ng c\u00f3 hi\u1ec7u qu\u1ea3 hay kh\u00f4ng th\u00ec m\u1ecdi ng\u01b0\u1eddi c\u0169ng kh\u00f4ng bi\u1ebft ti\u1ebfp theo s\u1ebd n\u00ean l\u00e0m g\u00ec. L\u00fac n\u00e0y c\u1ee9 \u0111i v\u1ec1 ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n nh\u1ea5t, thay v\u00ec ch\u1ec9 d\u1ef1a v\u00e0o nh\u1eefng kinh nghi\u1ec7m ch\u1ee7 quan, m\u1ecdi ng\u01b0\u1eddi h\u00e3y b\u1eaft \u0111\u1ea7u ch\u1ebb nh\u1ecf T\u1ef7 L\u1ec7 Chuy\u1ec3n \u0110\u1ed5i (CR) tr\u00ean website ra l\u00e0m c\u00e1c ch\u1eb7ng: <em>View Landing Page &gt; View Product &gt; Add to Cart &gt; Check Out &gt; Purchase<\/em><\/p>\n<figure id=\"attachment_1195\" aria-describedby=\"caption-attachment-1195\" style=\"width: 1239px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/Conversion-funnel.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-1195 size-full\" src=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/Conversion-funnel.jpg\" alt=\"\" width=\"1239\" height=\"699\" \/><\/a><figcaption id=\"caption-attachment-1195\" class=\"wp-caption-text\">V\u00ed d\u1ee5 1 b\u00e1o c\u00e1o Conversion Funnel \u0111i theo c\u00e1c Event tr\u00ean website theo t\u1eebng giai \u0111o\u1ea1n<\/figcaption><\/figure>\n<h2>Web Funnel v\u00e0 vai tr\u00f2 c\u1ee7a n\u00f3<\/h2>\n<p>T\u00ecm ki\u1ebfm, ph\u00e1t sinh nh\u01b0 c\u1ea7u: \u0111o\u1ea1n n\u00e0y traffic t\u1eeb ngo\u00e0i website, th\u01b0\u1eddng \u0111\u1ebfn t\u1eeb c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u00e0 qu\u1ea3ng c\u00e1o. Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm c\u00e1c t\u1eeb kh\u00f3a, xem c\u00e1c b\u00e0i vi\u1ebft, video ho\u1eb7c th\u1ea5y c\u00e1c qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p nhu c\u1ea7u m\u00e0 click truy c\u1eadp v\u00e0o website c\u1ee7a b\u1ea1n.<\/p>\n<ol>\n<li>Truy c\u1eadp website (view landing page): th\u01b0\u1eddng l\u00e0 s\u1ebd v\u1ec1 m\u1ed9t Landing Page ch\u01b0\u01a1ng tr\u00ecnh b\u1ea1n \u0111\u00e3 thi\u1ebft k\u1ebf s\u1eb5n \u0111\u1ec3 h\u1ee9ng c\u00e1c traffic t\u01b0\u01a1ng \u1ee9ng.<\/li>\n<li>Kh\u00e1m ph\u00e1 s\u1ea3n ph\u1ea9m (view product): kh\u00e1ch h\u00e0ng t\u00ecm hi\u1ec3u v\u1ec1 s\u1ea3n ph\u1ea9m tr\u00ean website c\u1ee7a b\u1ea1n, th\u01b0\u1eddng s\u1ebd th\u00f4ng qua c\u00e1c \u0111i\u1ec1u h\u01b0\u1edbng b\u1ea1n \u0111\u00e3 \u0111\u1ecbnh ngh\u0129a tr\u01b0\u1edbc.<\/li>\n<li>Th\u00eam v\u00e0o gi\u1ecf h\u00e0ng (add to cart): kh\u00e1ch h\u00e0ng quy\u1ebft \u0111\u1ecbnh th\u00eam c\u00e1c s\u1ea3n ph\u1ea9m m\u00e0 h\u1ecd th\u1ea5y \u0111\u1ee7 thuy\u1ebft ph\u1ee5c ho\u1eb7c ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a h\u1ecd.<\/li>\n<li>X\u1eed l\u00fd form thanh to\u00e1n (check out): c\u00f3 th\u1ec3 tr\u01b0\u1edbc \u0111\u00f3 c\u00f2n c\u00f3 b\u01b0\u1edbc view cart l\u1ea1i l\u1ea7n n\u1eefa, kh\u00e1ch h\u00e0ng v\u00e0o \u0111\u00e2y v\u00e0 \u0111i\u1ec1n \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin giao nh\u1eadn v\u00e0 ti\u1ebfn h\u00e0nh thanh to\u00e0n \u0111\u1ec3 \u0111\u1eb7t h\u00e0ng.<\/li>\n<li>\u0110\u1eb7t h\u00e0ng th\u00e0nh c\u00f4ng (purchase, thank you page): th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 \u0111\u00e3 \u0111\u1eb7t th\u00e0nh c\u00f4ng, trang hi\u1ec3n th\u1ecb l\u00e0 c\u1ea3m \u01a1n &amp; x\u00e1c nh\u1eadn l\u1ea1i c\u00e1c th\u00f4ng tin h\u1ecd v\u1eeba \u0111\u1eb7t h\u00e0ng. B\u1ea1n c\u00f3 \u0111\u01a1n v\u00e0 h\u1ecd ch\u00ednh th\u1ee9c tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng c\u1ee7a website b\u1ea1n.<\/li>\n<\/ol>\n<p>M\u1ed7i giai \u0111o\u1ea1n n\u00e0y trong web funnel \u0111\u1ec1u c\u00f3 c\u01a1 h\u1ed9i b\u1ea1n \u0111\u1ec3 &#8220;vu\u1ed9t m\u1ea5t&#8221; kh\u00e1ch h\u00e0ng, n\u00ean vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a chuy\u1ec3n \u0111\u1ed5i (CRO) cho t\u1eebng giai \u0111o\u1ea1n s\u1ebd gi\u00fap b\u1ea1n gi\u1ea3m thi\u1ec3u t\u1ef7 l\u1ec7 r\u1eddi trang, b\u1ecf gi\u1ecf h\u00e0ng, b\u1ecf \u0111\u01a1n s\u1eafp thanh to\u00e1n.. \u0111\u1ec3 g\u00f3p ph\u1ea7n t\u0103ng doanh thu.<\/p>\n<blockquote><p>V\u00ed d\u1ee5: vi\u1ec7c k\u00e9o kh\u00e1ch h\u00e0ng v\u1ec1 landing page \u0111\u00e3 l\u00e0 chuy\u1ec3n \u0111\u1ed5i th\u00e0nh c\u00f4ng c\u1ee7a anh em ch\u1ea1y ads, c\u00f2n t\u1eeb view landing page m\u00e0 kh\u00e1ch h\u00e0ng b\u1ea5m view collection page, product page c\u0169ng l\u00e0 m\u1ed9t chuy\u1ec3n \u0111\u1ed5i m\u1ed9t ch\u1eb7ng th\u00e0nh c\u00f4ng c\u1ee7a ch\u00fang ta.<\/p><\/blockquote>\n<p><a href=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/funnel-dashboard.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-1196\" src=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/funnel-dashboard.jpg\" alt=\"\" width=\"1240\" height=\"701\" \/><\/a><\/p>\n<p>H\u00e0nh tr\u00ecnh n\u00e0y th\u1ef1c s\u1ef1 kh\u00f4ng d\u00e0i nh\u01b0ng c\u0169ng kh\u00f4ng ng\u1eafn, c\u1ea7n s\u1ef1 c\u00e1c team digital v\u00e0 ecommerce ph\u1ed1i h\u1ee3p v\u1edbi nhau th\u1eadt t\u1ed1t \u0111\u1ec3 c\u00e0ng ng\u00e0y gia t\u0103ng \u0111\u01b0\u1ee3c t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cu\u1ed1i c\u00f9ng (th\u1ee9 m\u00e0 anh ch\u1ecb em lu\u00f4n mong mu\u1ed1n) \u0111\u00f3 l\u00e0 kh\u00e1ch Purchase m\u1ed9t c\u00e1i Order.<\/p>\n<h2>Vai tr\u00f2 c\u1ee7a d\u1eef li\u1ec7u trong qu\u00e1 tr\u00ecnh t\u1ed1i \u01b0u chuy\u1ec3n \u0111\u1ed5i (CRO)<\/h2>\n<p>D\u1eef li\u1ec7u l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00e0nh c\u00f4ng trong CRO. B\u1eb1ng c\u00e1ch thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u1ec1 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3:<\/p>\n<ul>\n<li>X\u00e1c \u0111\u1ecbnh nh\u1eefng \u0111i\u1ec3m &#8220;r\u1edbt chuy\u1ec3n \u0111\u1ed5i&#8221;: T\u00ecm ra nh\u1eefng giai \u0111o\u1ea1n m\u00e0 kh\u00e1ch h\u00e0ng th\u01b0\u1eddng b\u1ecf cu\u1ed9c (r\u1eddi trang, b\u1ecf gi\u1ecf h\u00e0ng..).<\/li>\n<li>Hi\u1ec3u r\u00f5 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng: T\u00ecm hi\u1ec3u xem kh\u00e1ch h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm g\u00ec v\u00e0 h\u1ecd mu\u1ed1n g\u00ec t\u1eeb website c\u1ee7a b\u1ea1n.<\/li>\n<li>\u0110o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c thay \u0111\u1ed5i: \u0110\u00e1nh gi\u00e1 xem nh\u1eefng thay \u0111\u1ed5i m\u00e0 b\u1ea1n th\u1ef1c hi\u1ec7n c\u00f3 mang l\u1ea1i k\u1ebft qu\u1ea3 nh\u01b0 mong \u0111\u1ee3i hay kh\u00f4ng.<\/li>\n<\/ul>\n<p>\u0110\u1ea1i kh\u00e1i l\u00e0 nh\u00ecn v\u00e0o d\u1eef li\u1ec7u ch\u00fang ta c\u00f3 th\u1ec3 th\u1ea5y ch\u1ed7 n\u00e0o &#8220;r\u1edbt&#8221; chuy\u1ec3n \u0111\u1ed5i, t\u1eeb \u0111\u00f3 \u00e1p d\u1ee5ng th\u00eam c\u00e1c k\u1ecbch b\u1ea3n \u0111\u1ec3 &#8220;v\u1edbt&#8221; chuy\u1ec3n \u0111\u1ed5i n\u00f3 l\u00ean.<\/p>\n<figure id=\"attachment_1197\" aria-describedby=\"caption-attachment-1197\" style=\"width: 1235px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/drop-off-points.jpg\"><img decoding=\"async\" class=\"wp-image-1197 size-full\" src=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/drop-off-points.jpg\" alt=\"\" width=\"1235\" height=\"565\" \/><\/a><figcaption id=\"caption-attachment-1197\" class=\"wp-caption-text\">V\u00ed d\u1ee5 v\u1ec1 c\u00e1c drop-off points v\u00e0 c\u00e1c k\u1ecbch b\u1ea3n CRO<\/figcaption><\/figure>\n<p>Vi\u1ec7c t\u1ed1i \u01b0u t\u1eeb g\u1ed1c, \u0111i t\u1eebng ch\u00fat m\u1ed9t n\u00f3 gi\u00fap b\u1ea1n d\u1ec5 ch\u1ebb nh\u1ecf v\u1ea5n \u0111\u1ec1 ra \u0111\u1ec3 gi\u1ea3i quy\u1ebft h\u01a1n, l\u00e0m t\u1eebng ch\u00fat \u0111\u1ec3 t\u00edch l\u0169y theo th\u1eddi gian d\u00e0i cho c\u1ea3 b\u1ee9c tranh t\u1ed1i \u01b0u r\u1ed9ng l\u1edbn tr\u00ean website. \u0110i\u1ec1u n\u00e0y t\u1ea1o \u1ea3nh h\u01b0\u1edfng l\u1edbn m\u00e0 l\u1ea1i r\u1ea5t b\u1ec1n v\u1eefng h\u01a1n nhi\u1ec1u so v\u1edbi c\u00e1c tips\/tricks h\u1ecdc \u0111\u01b0\u1ee3c \u0111\u00e2u \u0111\u00f3. Nh\u01b0 b\u00ean d\u01b0\u1edbi l\u00e0 m\u1ed9t cases tudy t\u1ed1i \u01b0u tr\u00ean t\u1eebng \u0111i\u1ec3m ch\u1ea1m n\u00ean d\u00f9 \u1ea3nh [after] c\u00f3 traffic th\u1ea5p h\u01a1n nh\u01b0ng chuy\u1ec3n \u0111\u1ed5i l\u1ea1i c\u00e1o h\u01a1n 39.8% so v\u1edbi \u1ea3nh [before].<\/p>\n<p><figure id=\"attachment_1198\" aria-describedby=\"caption-attachment-1198\" style=\"width: 759px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/before-after.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1198 size-full\" src=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/11\/before-after.jpg\" alt=\"\" width=\"759\" height=\"650\" \/><\/a><figcaption id=\"caption-attachment-1198\" class=\"wp-caption-text\">B\u00ean d\u01b0\u1edbi l\u00e0 [before] v\u00e0 b\u00ean tr\u00ean l\u00e0 [after], m\u1ed7i giai \u0111o\u1ea1n t\u0103ng l\u00ean m\u1ed9t ch\u00fat g\u00f3p ph\u1ea7n to l\u1edbn v\u00e0o k\u1ebft qu\u1ea3 Purchase cu\u1ed1i c\u00f9ng<\/figcaption><\/figure>Khi hi\u1ec3u \u0111\u01b0\u1ee3c nh\u1eefng con s\u1ed1 &amp; s\u1ef1 quan tr\u1ecdng c\u1ee7a vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i t\u1eebng giai \u0111o\u1ea1n tr\u00ean Website, ch\u00fang ta s\u1ebd \u0111i ti\u1ebfp nh\u1eefng b\u00e0i k\u1ebf n\u00f3i v\u1ec1 8 k\u1ecbch b\u1ea3n t\u1ed1i \u01b0u m\u00e0 m\u00ecnh tr\u00edch ra \u0111\u1ec3 chia s\u1ebb cho m\u1ecdi ng\u01b0\u1eddi trong su\u1ed1t series n\u00e0y d\u1ec5 hi\u1ec3u h\u01a1n. #CRO_p3 v\u1edbi k\u1ecbch b\u1ea3n \u0111\u1ea7u ti\u00ean Welcome Offer k\u00e8m c\u00e2u chuy\u1ec7n &#8220;Who&#8217;s on Your Website Right Now?&#8221; m\u00ecnh s\u1ebd k\u1ec3 chi ti\u1ebft h\u01a1n.<\/p>\n<div style=\"display: flex; align-items: center; flex-direction: row; background-color: #f3f7fe; padding: 20px; border-radius: 8px;\">\n<div style=\"margin-right: 20px;\"><img decoding=\"async\" style=\"max-width: 160px; height: auto;\" src=\"https:\/\/egany.com\/ecommerce-cro\/wp-content\/uploads\/2024\/12\/thumb_callout_block.jpg\" alt=\"Calm your nerves\" \/><\/div>\n<div>\n<p style=\"font-size: 16px; font-weight: 600; margin-top: 0; margin-bottom: 16px;\">T\u00ecm hi\u1ec3u b\u1ed9 gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u chuy\u1ec3n \u0111\u1ed5i website t\u1ea1i \u0111\u00e2y<\/p>\n<div style=\"font-size: 16px; display: inline-block;\"><a style=\"display: inline-block; background-color: #59ab59; color: #fff; padding: 8px 40px; border-radius: 99px; cursor: pointer; text-decoration: none; font-weight: 600; box-shadow: 0 4px #3E7E3E; transition: all 0.2s ease-in-out;\" href=\"https:\/\/egany.com\/cro-solutions\/?utm_source=blog&amp;utm_campaign=cro_p2&amp;utm_content=seriescro\">T\u00ccM HI\u1ec2U NGAY<\/a><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>\u0110\u0103ng k\u00fd email \u0111\u1ec3 kh\u00f4ng b\u1ecf s\u00f3t c\u00e1c b\u00e0i vi\u1ebft v\u1ec1 T\u1ed1i \u01afu T\u1ef7 L\u1ec7 Chuy\u1ec3n \u0110\u1ed5i (CRO) tr\u00ean Ecommerce Website nh\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c v\u1edbi nhi\u1ec1u anh ch\u1ecb doanh nghi\u1ec7p, m\u00ecnh lu\u00f4n th\u1ea5y m\u1ecdi ng\u01b0\u1eddi ch\u1ec9 b\u00e0n v\u1ec1 traffic, traffic v\u00e0 trafic.. \u0111\u1ec3 gia t\u0103ng doanh s\u1ed1. \u0110i\u1ec1u n\u00e0y kh\u00f4ng sai, nh\u01b0ng n\u1ebfu n\u00f3i c\u00f4ng vi\u1ec7c T\u1ed1i \u01afu H\u00f3a T\u1ef7 L\u1ec7 Chuy\u1ec3n \u0110\u1ed5i (CRO) ch\u1ec9 c\u00f3 t\u1eeb Traffic &gt; Purchase th\u00ec l\u00fac v\u00e0o l\u00e0m [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1199,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"E-commercer CRO series: #CRO_p2","format":"standard","override":[{"template":"8","parallax":"1","fullscreen":"1","layout":"no-sidebar-narrow","sidebar":"sidebar-widget","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"topbottom","share_float_style":"share-normal","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"300","post_calculate_word_method":"str_word_count","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_post_related":"1"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0"},"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":{"view_counter_number":"0","share_counter_number":"0","like_counter_number":"0","dislike_counter_number":"0"},"footnotes":""},"categories":[36],"tags":[163,161,164,162,165],"class_list":["post-1192","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-toi-uu-chuyen-doi","tag-cro-solutions","tag-e-commerce-cro-series","tag-report-dashboard","tag-toi-uu-ty-le-chuyen-doi-website","tag-web-funnel"],"_links":{"self":[{"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/posts\/1192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/comments?post=1192"}],"version-history":[{"count":11,"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/posts\/1192\/revisions"}],"predecessor-version":[{"id":1310,"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/posts\/1192\/revisions\/1310"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/media\/1199"}],"wp:attachment":[{"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/media?parent=1192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/categories?post=1192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/egany.com\/ecommerce-cro\/wp-json\/wp\/v2\/tags?post=1192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}